The white 279m2 Soho New York flagship of Australian fashion brand Sass & Bide looks like a gallery overtaking nature or nature reclaiming an art space. ‘The store represents the juxtaposition of nature and the built form, and the ability to challenge retail conventions,’ says Australian Kelvin Ho, who has already designed 20 Sass & Bide shops since launching his architecture and interior design agency, Akin Creative in 2005 (via frameweb.com).
The use of materials to create such a beautiful sculpture makes is extraordinary. I love the fact that inspiration comes from nature (debris and driftwood). The sculpture has not only aesthetic qualities, it also defines the space by creating archways, 'walkways', retail displays and counter.
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